Creatively Corporate

Writing

6 Questions to Ask if Your Communications Aren’t Engaging Employees

Internal communicators face the ever-present challenge of attracting and keeping the attention of employees. Even when they can make time in their busy schedules, audiences can often lose interest when it comes to digesting corporate messages. If your survey, email open rate, or intranet click-through analyses are telling you that…

4 Pieces of Career Advice for Communication Graduates

It’s that time of year – graduation season is upon us, and soon a whole new crop of young go-getters will hit the job market. Many of them have spent the last four years studying communications and will look to make an impact using their newly acquired knowledge in a…

5 Qualities I Look for In a Communicator

I’m in my first management job and have the ability to hire staff… when I’m budgeted for it, that is. The opportunity hasn’t presented itself often, but I take seriously the consideration involved in choosing the right candidate. The people managers hire will help us execute the overall vision of…

Using Improvisation to Improve Your Creativity

Being creative is about tapping into our imaginative side and producing something that’s uniquely ours. The more we can apply creativity to our communications – to give our audience something entertaining and uniquely different – the better chance we have of increasing engagement. For communicators who are good writers, but…