Creatively Corporate

Promoting On Instagram: 6 Basics I’ve Learned

As I state in my About section of Creatively Corporate, one of the reasons I started this blog is to motivate myself to learn about things about which I don’t know a lot. Instagram is one of those topics. I’m probably the last human being on Earth who, until recently,…

7 Awesome Online Resources to Help You Improve Your Creative Writing

Hark! How dost thou become a more enlightened scribe? Enough of showing off my extraordinary writing prowess. This blog is all about you and how to make you a better, more creative communicator! As much as I’d love to prattle on about my unbelievable abilities, I’m committed to helping you……

4 Elements of a Successful Viral Video

It’s hard to believe, but fewer than ten years ago organizations weren’t worried about social media strategies. As popular as it was at the time, even having a presence on MySpace wasn’t necessary. Now the game has changed, and for companies to remain a going concern beyond next week, they…

5 Tips for Creating Effective Slogans

Slogans are those words and phrases we use to represent a brand or product. We mostly associate slogans with marketing communications, but recently, internal communicators have been implementing them for employee engagement campaigns. As an internal communicator, I used to be of the mind that internal slogans were condescending. I…

Gather Around: 3 Important Elements of Storytelling

Everyone loves a good story. Stories have helped people throughout history connect with others and express ideas. The term “storytelling” is bandied about quite a bit in corporate communications nowadays, and for good reason. Internal and external communicators are finding it an effective method to reach today’s audiences – customers…

Breaking Down the Rainbow Bagels Video

Scrolling on Facebook recently, this video appeared on my newsfeed and immediately caught my eye. It’s a simple yet quite compelling piece highlighting Rainbow Bagels in Brooklyn, New York. There were a lot of cool elements of this video I liked. So I thought I’d break it down into a…

Life On the Big Screen: 5 Things You Should Know When Using Digital Signage

One of my tasks in the Internal Communication Department a former organization was maintaining content for our digital signs. It was nice to get rid of the bulletin boards and develop content that was visually more appealing (and let’s be frank, pinning up memos and flyers on those boards wasn’t…

Extra! Extra! 5 Tips for Writing Better Headlines

I realize this might be the 18,342nd article you’ve read about writing kick-butt headlines, but hey… it never helps to get another perspective, right? (also, I was kinda pressed for content this week, so cut me some slack, man) Writing content for Creatively Corporate has made creating headlines a regular…