Creatively Corporate

3 Ways to Cast Your Corporate Video

It’s Thanksgiving, and I am HUNGRY for some turkey and stuffing! So I’ll make this short and sweet… like candied yams…(droooool). I’ve written a bit about making videos a part of your communication strategy, even giving you a few ideas (you’re welcome)!  So perhaps you’ve started your corporate video program,…

4 Ways to Be Creative in a Formal (Stuffy) Corporate Culture

Creative people – writers, videographers, or graphic designers – usually enter a job with dreams of having artistic autonomy, even when we get a gig at an established company with a very traditionally formal culture. Quite often there’s a wake-up call when we realize, “Oh yeah. These people sign my…

5 Ways to Add Value in Your Internal Communications

In the world of corporate communications, we tend to have standard articles and emails we write to build engagement. We’ve all done employee profiles, success stories, or messages that reinforce an organization’s mission and values. While these are important, it’s important to ask what kind of value we’re adding for…

Avoid Being Boring: 6 Things to Keep In Mind When Reviewing Your Writing

Communicators love to engage; more specifically, they love to believe that their writing is engaging. But is it? You might be an awesome writer – great grammar, great prose, etc. – but there is always room for improvement. I know I’m always looking for tips and tricks that will make…